How to write a great meta descriptionKeywords: do make sure your most important keywords for the webpage show up in the meta description.
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Write legible, readable copy: this is essential.
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Treat the meta description as if it’s an advert for your web-page: make it as compelling and as relevant as possible.More items…•.
Does Google use HTML? 2. Browser Compatibility. In another official webmaster support page, Google encourages the use of valid HTML in order to ensure proper rendering of web pages.
Meta descriptions can be any length, but Google generally truncates snippets to ~155–160 characters. It’s best to keep meta descriptions long enough that they’re sufficiently descriptive, so we recommend descriptions between 50–160 characters.
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A meta description (sometimes called a meta description attribute or tag) is an HTML element that describes and summarizes the contents of your page for the benefit of users and search engines. … Why meta descriptions are important to you and to your SEO rankings.
Meta tags provide information about the webpage in the HTML of the document. … They can use this information for ranking purposes, to display snippets in search results, and sometimes they can ignore meta tags. Example of meta tags include the
and <description> elements.<br /> <span id="qa-what-is-a-keyword-tag"></span></p><h2 id="what-is-a-keyword-tag">What is a keyword tag?</h2><p>Initially, the META keywords tag (keywords tag for short) was used to provide additional information about a page (metadata). … The keywords tag belongs in the section of a Web page, typically placed below the META description tag. Do not use any keyword excessively, as search engines will perceive this as spamming.</p><div class="mb-5"><iframe src="https://youtube.com/embed/UG_xrZEpM_c" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-how-do-i-separate-keywords-in-meta-tags"></span></p><h2 id="how-do-i-separate-keywords-in-meta-tags">How do I separate keywords in meta tags?</h2><p>The best practice to separate a keyword in the meta tag is a comma. As we can see in the above example, the keywords in meta description are repeated multiple times with “Buy Books Online” and “Buying Books Online”. Moreover, the title tag has an attractive CTA (call-to-action) that can surely attract more clicks.<br /> <span id="qa-how-do-i-write-a-meta-tag-for-seo"></span></p><h2 id="how-do-i-write-a-meta-tag-for-seo">How do I write a meta tag for SEO?</h2><p>Support meta descriptions with strong page titles.Use the keyword but don’t overuse it.Place the keyword near the front of the title.Focus on readers, not just search engines.Show benefits and value.Include your brand name when relevant.Write 50 to 60 characters.Write unique page titles for each page.<br /> <span id="qa-how-do-i-add-a-meta-description-tag"></span></p><h2 id="how-do-i-add-a-meta-description-tag">How do I add a meta description tag?</h2><p>How to add a meta description to your page. Paste the code below into the<head> section of your page:<meta name="description" content="Place the meta description text here."> If you’re using WordPress, you can do this easily in Yoast.</p><div class="mb-5"><iframe src="https://youtube.com/embed/gOmYG4u0g2A" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-what-is-the-use-of-meta-keywords"></span></p><h2 id="what-is-the-use-of-meta-keywords">What is the use of meta keywords?</h2><p>Meta tags are used “behind the scenes” of a website page to communicate information about that page to search engine crawlers. The Meta Keyword tag is used — or more accurately, was used — to let Google and other search engines know which keywords were most relevant to the content of a given web page.<br /> <span id="qa-do-meta-keywords-matter-2020"></span></p><h2 id="do-meta-keywords-matter-2020">Do Meta Keywords Matter 2020?</h2><p>Do Meta Tags matter for SEO in 2020? Yes, they do, but not all Meta tags can help you in 2020. In my experience, if you want to rank high in Google in 2020 then you also need to focus on high-quality content and user satisfaction.<br /> <span id="qa-does-google-use-meta-keywords"></span></p><h2 id="does-google-use-meta-keywords">Does Google use meta keywords?</h2><p>Google and other search engines no longer consider the keywords meta tag, but they are smart enough to figure out what keywords and phrases have been used in the pages content, title and meta description. Disregard the keywords meta tag all together and focus on your titles, descriptions, and on page content.</p><div class="mb-5"><iframe src="https://youtube.com/embed/9F3DYxcxa4k" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-should-i-use-keywords-meta-tag"></span></p><h2 id="should-i-use-keywords-meta-tag">Should I use keywords meta tag?</h2><p>Meta-keywords are dead. Do not use them. The keywords meta tag was really designed in 1995 for very archaic old search engines and some could argue that the rise of Google was actually because of older search engines relying too much on this tag.<br /> <span id="qa-how-do-you-tag-keywords"></span></p><h2 id="how-do-you-tag-keywords">How do you tag keywords?</h2><p>The rule is: If the word is in the keyword then the follow tag will be applied. Next to the word you write the tag it should get. Keep in mind that you can, and probably should, use the same tag in multiple rows.<br /> <span id="qa-how-do-i-choose-meta-keywords"></span></p><h2 id="how-do-i-choose-meta-keywords">How do I choose meta keywords?</h2><p>The most important thing to keep in mind when selecting or optimizing your meta keywords is to be sure that each keyword accurately reflects the content of your pages. It’s no good hauling in traffic with keyword phrases like “Low-Rate Mortgage” and “Find a Divorce Lawyer” if your site sells cooking supplies.<br /> <span id="qa-how-do-i-use-meta-keywords"></span></p><h2 id="how-do-i-use-meta-keywords">How do I use meta keywords?</h2><p>Use the meta keywords tag to describe the page. Just remember that you’re still not likely to rank better than other pages that have textual information. Search engines are textual creatures. Give them what they want.<br /> <span id="qa-what-are-good-meta-tags"></span></p><h2 id="what-are-good-meta-tags">What are good meta tags?</h2><p>By using these meta tags, you can boost your website’s SEO.Title Tag. The title tag is the first HTML element that specifies what your web page is about. … Meta Description. … Canonical Tag. … Alternative Text Tag. … Robots Meta Tag. … Open Graph Meta Tags and Twitter Cards. … Header Tags. … Responsive Design Meta Tag.</p><div class="mb-5"><iframe src="https://youtube.com/embed/V1Q0JGaDtVI" width="740" height="520" frameborder="0" allowfullscreen="allowfullscreen"></iframe></div><p><span id="qa-how-do-i-check-meta-tags"></span></p><h2 id="how-do-i-check-meta-tags">How do I check meta tags?</h2><p>If you want to find out whether a given page is using meta tags, just right-click anywhere on the page and select “View Page Source.” A new tab will open in Chrome (in Firefox, it’ll be a pop-up window). The part at the top, or “head” of the page, is where the meta tags would be.<br /> <script type="application/ld+json">{"@context":"https://schema.org","@type":"FAQPage","mainEntity":[{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta-keywords are dead.\u003ca href='https://atlantafalconslockershop.com/qa/question-what-is-meta-keyword-tag.html#qa-should-i-use-keywords-meta-tag'\u003econtinue reading\u003c/a\u003e"},"name":"👁Should I use keywords meta tag?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"The rule is: If the word is in the keyword then the follow tag will be applied.\u003ca href='https://atlantafalconslockershop.com/qa/question-what-is-meta-keyword-tag.html#qa-how-do-you-tag-keywords'\u003econtinue reading\u003c/a\u003e"},"name":"👁How do you tag keywords?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Support meta descriptions with strong page titles.\u003ca href='https://atlantafalconslockershop.com/qa/question-what-is-meta-keyword-tag.html#qa-how-do-i-write-a-meta-tag-for-seo'\u003econtinue reading\u003c/a\u003e"},"name":"👁How do I write a meta tag for SEO?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"How to add a meta description to your page.\u003ca href='https://atlantafalconslockershop.com/qa/question-what-is-meta-keyword-tag.html#qa-how-do-i-add-a-meta-description-tag'\u003econtinue reading\u003c/a\u003e"},"name":"👁How do I add a meta description tag?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Meta tags are used “behind the scenes” of a website page to communicate information about that page to search engine crawlers.\u003ca href='https://atlantafalconslockershop.com/qa/question-what-is-meta-keyword-tag.html#qa-what-is-the-use-of-meta-keywords'\u003econtinue reading\u003c/a\u003e"},"name":"👁What is the use of meta keywords?"},{"@type":"Question","acceptedAnswer":{"@type":"Answer","text":"Do Meta Tags matter for SEO in 2020? 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